Brightstar specializes in business development in France and internationally. We assist international companies to grow their business in France and French companies to increase their domestic and foreign development.

Business & Marketing Development

Brightstar offers customers commercial and marketing development by providing our customers the following commercial assets and expertise to guarantee the successful execution of their development policy;

  • Our senior team experience,
  • In-depth knowledge of the decision-making processes for specific markets and sectors,
  • Our trust relationships with leaders and decision makers who are long standing clients,
  • Our proven methodology ensures we quickly identify and contact target company decision makers,
  • Our efficiency shortens the sales cycle and market penetration time.


Use Case: Ezyinsights

Ezyinsights is a Finnish solution for real-time monitoring and recommendation of the most engaging topics on social networks for press groups and media.

Client company objective:

Ezyinsights aims to sell their solution to the French market, without knowledge of French media and with no French-speaking resources.

Brightstar solution:

  • Adapt the Ezyinsights offer for the French market
  • Identify and contact target companies
  • Organize Roadshows with Ezyinsights representatives
  • Trade Negotiations
  • Contract signature
  • Project Management
  • Ezyinsights / Customer Relationship Tracking and Main Point of Contact


  • Within a few months Ezyinsights sold its solution to over a dozen French press and media groups.
  • Ezyinsights is now permanently established in the French market with a significant market share and loyal customers.